Branded Campaigns
Saks Fifth Avenue x WWW
In tandem with Saks’ push to promote their spring curation, the retailer hired the publication to do an original shoot. For the campaign, editors were required to participate in creating photos and videos that would be included on Saks and Who What Wear’s site. Additionally, each one had to provide quotes and market selections to be included in the final branded story.
Walmart Eyewear x WWW
In order to promote their eyewear collections, Walmart commissioned Who What Wear to create an original branded story. For the campaign, each editor was required to participate by making photos and videos that would be included on What Wear’s site. Additionally, each editor had to share the final story on their social pages.
Pandora x WWW
Pandora partnered with Who What Wear for Valentine's Day to promote their recent jewelry collection. For the campaign, each editor was required to provide quotes and market selections to be included in the final branded story online.
Aligne x Who What Wear
Aligne partnered with Who What Wear to tap editors for a branded campaign. Each editor was required to participate in creating photos, videos, and interview responses that would be included in the final branded story on Who What Wear. Additionally, each had to share their final assets on their social media channels.
Lilly Pulitzer x WWW
In honor of Lilly Pulitzer's 65th anniversary, the brand partnered with Who What Wear to create a live podcast event. For the campaign, Jasmine worked with the Pulitzer and WWW Podcast teams to write a script that could be used at the event to divulge the brand's story in a fascinating format for a live recording. Additionally, she co-hosted the panel with another colleague and shared the event on social media.
Saks x WWW
In tandem with Saks’ push to promote its spring curation, the retailer commissioned the publication to promote its evening wear selection. Each editor had to create an outfit for special occasions included in a branded story on Who What Wear.
Zappos x Who What WEar
Zappos, hoping to promote their site as the destination to shop for trend-forward shoes, chose to partner with Who What Wear. For the campaign, the editor (Jasmine) choose five fall shoe trends and showed how to style for the season. The creative assets were included in a final branded story on Who What Wear and Zappos.
Paige x WWW
Wanting to promote their spring pieces, Paige chose to partner with Who What Wear to create branded content. For the campaign, staffers created orginal assets showing how to style some of the key pieces from Paige's spring collection, which were included in a branded story on the publishers' website.
Franco Sarto x WWW
Aligned with the launch of their signature espadrille style, Franco Sarto partnered with Who What Wear. For the campaign, Jasmine had to shoot original content showing how to style the footwear, which was included in the final story and shared on social media.